Tenerife, one of the most visited islands of the Canary archipelago, is much more than a mere tourist destination for sunbathing. Its rich history, incredible geographic diversity and charming towns offer an unparalleled travel experience. Tourists often stay in the most crowded areas without getting to know the hidden corners that make this island a true paradise. But what if I told you that there is a way to escape mass tourism and discover the true essence of Tenerife? The answer is simple: rent a car and explore on your own.

Navigating the roads less traveled allows you to enjoy spectacular scenery, visit small villages full of culture and tradition, and experience true Canarian hospitality. In addition, traveling by car gives you the freedom to create your own itinerary, stop wherever you want and take that perfect photo for your social media or simply for your scrapbook.

With Rental EcoCar, you will have the opportunity to select the vehicle that best suits your needs. Are you traveling with your family? We have spacious and comfortable options. Is it a romantic getaway? Opt for something smaller and more manageable. At rental-ecocar-com, you will find the perfect car for your adventure in Tenerife.

If you dare to discover this lesser known side of the island, read on to learn about five villages that, although not world famous, are equally fascinating and worth your visit. And remember, the best way to get to know Tenerife is to be in control of your time and your movements. With a rental car, the horizon is the limit!

Garachico: history coming to life

If there is a town in Tenerife where time seems to have stopped, that is Garachico. This town, located on the northwest coast of the island, was once one of the most important commercial ports of the Canary Islands. However, a volcanic eruption in 1706 changed the course of its history and, curiously, added a new attraction.

garachico

When you arrive in Garachico, one of the first things that will catch your attention will be the carefully preserved colonial architecture. Cobblestone streets, houses with wooden balconies and quiet squares become the perfect setting for a relaxing walk. You can’t miss the Church of Santa Ana, which is not only a shining example of the Canarian architectural style, but also a place full of peace and spirituality. Here you can admire works of religious art and feel the rich history that permeates every corner.

As for fortifications, the Castillo de San Miguel, although modest in size, is grandiose in historical importance. This castle served as a defensive point against pirate attacks, and although it was restored after the eruption of 1706, it still retains the air of a bygone era.

But if you are looking for a more direct contact with nature, Garachico offers you something unique: the natural pools of El Caletón. These are rock formations filled with salt water, a gift from volcanic activity more than three centuries ago. Swimming here is not just a pastime, it is an immersive experience that connects you with the island’s geology and seascape.

If you are interested in traditions, Garachico has a rich cultural life. Local festivals, such as the Fiestas de Santa Ana, are an excellent way to get close to the community spirit and idiosyncrasies of this charming town.

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Icod de los Vinos: The home of the millenary dragon tree

When you hear the name Icod de los Vinos, perhaps the first thing that comes to mind is its famous Drago Milenario. This endemic plant of the Canary Islands is more than just a tree; it is a symbol of the island and a living witness of history. According to estimates, the Drago is about 800 years old, although local legend prefers to describe it as millennia old. It is located in the Drago Park, a green area that also houses other species of Canary flora. You can not only admire this majestic tree, but also learn about its cultural significance and ecological importance at the park’s visitor center.

icod de los vinos

But Icod de los Vinos is much more than its famous Drago. This picturesque town is also known for its vineyards and, as its name suggests, for its wine production. The hillsides surrounding the town are a green tapestry of vineyards that blend with the blue sea on the horizon. If you are a wine lover, you can’t miss a visit to one of the local wineries to taste the local wine. Each sip is a journey to the essence of Tenerife, a unique flavor you won’t find anywhere else.

The streets of Icod are full of charm and history. Walking through them, you will come across the Church of San Marcos, an architectural jewel dating back to the 16th century. The interior of the temple houses valuable works of sacred art, and its façade is a beautiful representation of the Canarian style. In addition, the Plaza de la Pila, one of the largest and most beautiful squares on the island, is the perfect place to take a break and enjoy the local life.

If you are one of those who enjoy a good adventure, Icod also offers you the opportunity to explore the Cueva del Viento, one of the largest volcanic tubes in the world. A walk through this subway labyrinth will take you on a journey into the island’s geological past, a unique and unforgettable experience.

🚗 Plan your trip: If everything you’ve read has captivated you, then it’s time to take action. Visit Rental EcoCar ‘s website to choose the vehicle that best suits your needs. With a rental car, you will have the freedom to explore Icod de los Vinos at your own pace, stopping wherever you please to capture those moments that will make your trip a unique experience.

La Orotava: A mosaic of culture, history and nature

Perhaps one of the most charming villages in Tenerife, La Orotava is located in a fertile valley of the same name, surrounded by the slopes of Mount Teide. As you walk through its streets, you’ll quickly realize why this place is so special: it’s a riot of Canarian architecture that looks like something out of a fairy tale. You can’t miss the Casa de los Balcones, a 17th century building that, as its name suggests, is famous for its impressive carved wooden balconies. This building is not only an architectural gem, but also houses a museum and a store where you can buy handicrafts and local products.

the orotava

Another must-see is the Iglesia de la Concepción, a dazzling masterpiece of baroque art. Its rich interior decoration and the main altarpiece are a true celebration of the skill and devotion of the craftsmen of the time. In addition, from its location on a hill, it offers panoramic views of the valley that you won’t want to miss. Take a moment here to reflect and admire the beauty of this corner of Tenerife.

La Orotava is also a paradise for nature lovers. The Botanical Garden, inaugurated in the 18th century, is a green oasis where you can disconnect and learn about the diversity of flora from the Canary Islands and other parts of the world. Walk along its trails and discover exotic species, from orchids to giant ferns.

And if you’re feeling adventurous, you can’t miss the Teide National Park, which is just a short drive away. Here you can hike routes of varying difficulty or, if you prefer something more relaxed, you can take the cable car to almost reach the summit of the highest volcano in Spain.

La Orotava is also known for its festivities and traditions. If you are lucky enough to visit during the Corpus Christi celebration, you will marvel at the streets adorned with carpets of flowers and colored sand, a tradition that has been passed down from generation to generation.

🚗 Plan your trip: If you feel that La Orotava is calling you, it’s time to make that trip a reality. Rent a car with Rental EcoCar to move around freely and explore every wonderful corner this town has to offer. Visit our website and choose the vehicle that best suits your travel style.

Vilaflor: Fresh air and breathtaking scenery

If you are looking to escape from the hustle and bustle of the tourist areas and connect with nature, Vilaflor is your destination. Located more than 1,400 meters above sea level, this charming village is the highest in Tenerife and in all of Spain. Here, the air is cooler, the pine forests stretch as far as the eye can see, and the opportunities for hiking and contact with nature are innumerable.

One of the first things you will notice when you arrive is the tranquility of the streets. Vilaflor seems to be designed for rest and contemplation. One of the places you should not miss is the Church of San Pedro Apostle. Built in the 18th century, this temple stands as a monument to the faith and history of the community. Its interior, austere but full of character, is the perfect reflection of life in the mountains.

But not everything is rest in Vilaflor; for lovers of outdoor activities, this place is a paradise. From here you can access multiple hiking trails that will take you through pine forests and volcanic landscapes. One of the most popular trails is the one that leads to Montaña Colorada, a unique geological formation that offers panoramic views that will simply leave you speechless.

Another natural wonder that you cannot miss is the Lunar Landscape. These are rock formations sculpted by erosion, which really look like something out of a lunar landscape. The hike there is a walk through a variety of ecosystems that will give you a complete sample of the island’s biodiversity.

vilaflor lunar landscape

We cannot talk about Vilaflor without mentioning its rich tradition in wine production. Despite its altitude, or perhaps because of it, the vineyards in the area produce high quality wines that have gained recognition beyond the borders of the Canary Islands. Don’t miss the opportunity to visit a local winery and taste these unique wines, which capture the essence of this elevated corner of Tenerife.

🚗 Plan your trip: If your adventurous spirit asks you to explore the highest and least known corners of Tenerife, Vilaflor is waiting for you. Visit the Rental EcoCar website to rent the car that will take you to conquer the heights. Choose the vehicle that best suits your needs and get ready for an unforgettable experience.

San Juan de la Rambla: A well-kept secret between sea and mountains

San Juan de la Rambla is one of those hidden gems that Tenerife reserves for those who dare to explore beyond the traditional tourist routes. This charming village, located on the north coast of the island, is a haven of peace and tranquility, where the cliffs merge with the sea and Canarian traditions are kept alive.

san juan de la rambla

One of the first places we recommend you visit is the Church of San Juan Bautista, a building that dates back to the 17th century and serves as a spiritual center for the community. Its architecture, simple but moving, captures the essence of the village: a blend of humility and natural beauty. Inside, you can admire a series of sacred works of art that add a touch of sophistication to its rustic atmosphere.

If you like walks by the sea, do not miss the opportunity to walk through the natural pools of Las Aguas, a series of pools formed by the erosive action of the ocean on the volcanic rock. Here you can dive into the crystal clear waters, while watching the waves crash against the rock formations, creating a natural spectacle of breathtaking beauty. It is an ideal place to relax and connect with the environment.

But not everything is coastline in San Juan de la Rambla. The highest areas of the municipality offer a completely different landscape, characterized by mountains and laurel forests. Trails such as the one leading to the Fuente del Bardo, a natural spring, offer a unique hiking experience where you can appreciate the rich biodiversity of the region. It is not uncommon to find varieties of endemic plants and birds that only inhabit this part of the island.

And if you want to learn more about the local traditions, visit the San Juan de la Rambla Farmer’s Market, a space where local producers sell their fresh produce, from fruits and vegetables to cheeses and wines. It is an excellent opportunity to interact with the locals and, why not, take home some gastronomic souvenirs of your trip.

🚗 Plan your trip: If San Juan de la Rambla has captured your imagination, don’t let it stay just that. Visit Rental EcoCar and choose the vehicle that will allow you to explore this wonderful destination at your own pace. On our website you will find options for all tastes and needs.


Tenerife is an island that invites you to explore beyond the common tourist sites. Renting a car gives you the freedom to discover these charming villages at your own pace. Don’t just stay on the surface, immerse yourself in the rich culture and natural beauty this island has to offer.

Ready for an adventure? Log on to rental-ecocar-com and find the car that will take you to all these wonderful destinations. See you on the road!